A TV that really listens: smart AI-powered search on the Telenet TV-box 

Mechelen – 15 December 2025. ​ Finding your favorite TV and streaming content That’s what Telenet delivers. After introducing the renewed TV menu in October, Telenet now adds advanced AI technology to voice control. Customers can search using natural, everyday language and receive all results in a conventient, visual overview. With these innovations, Telenet helps viewers effortlessly navigate the growing range of TV and streaming apps.

In 2019, Telenet became the first Belgian telecom provider to launch voice search. Now, it is the first to add AI technology to it. This upgrade is essential, as the entertainment offering is becoming increasingly complex and viewers struggle to find their way. With this innovation, Telenet responds to the growing demand for convenience, personalization, and intuitive viewing experiences. Customers can search not only across all TV content but also within entertainment packages and streaming services*. Discovering movies and series has never been easier.

How does smart search work? 

Customers with a Telenet TV-box have long been able to search by speaking simple commands into their remote control. The voice function is used 200,000 times per week to search by title, actor name, or to navigate to, for example, a specific channel. 

But with the addition of AI, you can now, for the first time in Belgium, ask detailed and natural questions to your Telenet TV-box. Simply ask your question in everyday language, and AI translates it into a smart search based on themes, genres, actors, or even locations. Results are presented clearly and visually, making choosing and discovering even easier.

Examples of search queries: 

  • “I’m looking for a funny movie starring Tom Hanks.” 
  • “Which series is suitable for a 2-year-old toddler?” 
  • “Show me the movie where someone says: ‘May the Force be with you.’” 

Beta launch in 2025, full rollout in 2026 

The smart search feature will go live later this year in a Dutch-language beta test. Customers can sign up to be among the first to try the new feature and help build the ultimate viewing experience. In 2026, Telenet will roll out the new search function to all Telenet customers with a Telenet TV-box. 

Telenet as a trendsetter 

With smart search, Telenet puts an end to endless searching for TV or streaming content. Telenet is not just introducing an upgrade but setting a new standard. Once again, Telenet confirms our position as an innovator in TV and entertainment technology. 

*At this stage, not all streaming services are integrated into the smart search feature. 

Stefan Coenjaerts

Woordvoerder, Telenet group
stefan.coenjaerts@telenetgroup.be+32 15 33 55 44

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About Telenet group

As a provider of entertainment and telecommunications services in Belgium and Luxembourg, Telenet group aims to offer its customers the best possible experience in the digital world. Through its Telenet, BASE and TADAAM brands, the company provides digital television, internet, and fixed and mobile telephony services to residential customers in Belgium. In the Grand Duchy of Luxembourg, Telenet group provides these services under the Eltrona brand. 

Telenet Business serves the business market in Belgium and Luxembourg with connectivity, hosting and security solutions. With more than 3,000 employees, Telenet group has one clear goal: to make living and working easier and more enjoyable. 

Telenet group is an integral part of Ziggo Group, which brings together Telenet group and VodafoneZiggo. Telenet group continues to operate under its own brands and remains responsible for its customers, employees, strategy and performance in its markets. Ziggo Group is 90% owned by Liberty Global and 10% owned by Vodafone Group. 

More information about Telenet group and its products is available on the Telenet website. The Telenet group newsroom can be found on the press website. 

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